E-Commerce Store – Seriously Silly Socks
A client who did not have a proper Google Ads strategy in place and an account in poor shape. When we took over our first priority was to immediately reduce waste by restructuring the account. Simply by applying best practices, we were able to drive more revenue and improve ROI on his shopping and search campaigns.
Implementation of dynamic remarketing has also been a key to his success. Throughout the process we were more than a PPC consultant. We also helped with landing page optimisation and overall strategy, to provide extra value. https://www.seriouslysillysocks.com/
Offline Sales – Lanyards Direct
A challenging business as most sales could not be tracked online. We however suggested and implemented a strategy that allowed us to understand and measure better user behaviours on sites. By tagging the site and creating multiple “micro-conversions” we were able to create signals for intent and therefore drive more offline sales.
https://www.lanyardsdirect.co.uk/